Archive for June, 2012

18 – Target Cost For Service Businesses

We’re In The Service Sector — So We’re different Are service businesses so much different than manufacturing?  Under the hood, we’re more alike than different. Target Costing for Services Elaine Jones reveals how service businesses use target costing to design their service offerings. Healthcare Costs John Miller answer the critical question of the real cost […]


17 – The Vicious Circle of Cross-Subsidization

Figures Don’t Lie – But… Figures don’t lie – but liars sure figure.” The antidote for business managers of all levels is to understand the relationships that figures represent. The Vicious Circle of Cross-Subsidization Pierre Guillaume exposes how averages hide both opportunities and risks. He details how competitors leverage this obscurity to attack markets. Optimal […]